{"product_id":"no-shift-hoodie-own-the-direction-minimal-motivational-hooded-sweatshirt","title":"Own The Direction Core Hoodie","description":"A clean, confident hoodie that speaks with quiet authority. The front reads a short, assertive phrase while the back expands the idea — a minimalist statement piece made for people who lead with intention. It sits heavy and structured, folding into the kind of comfort you reach for when you need to steady your focus. Wear it to morning meetups, late-night planning sessions, or days when you want your outfit to do some of the talking. The soft cotton face and medium-weight fleece keep you warm without bulk, and details like a jersey-lined hood and ribbed cuffs mean it moves with you. Subtle, strong, and thoughtfully made — this hoodie joins your routine and helps carry the mood.\u003cbr\u003e\u003cbr\u003eProduct features\u003cbr\u003e- 80% cotton \/ 20% polyester medium-weight fleece with 100% cotton face\u003cbr\u003e- Adjustable jersey-lined hood with drawstrings and metal eyelets\u003cbr\u003e- 1x1 ribbed knit cuffs and waistband for shape retention\u003cbr\u003e- Double-needle stitching and twill necktape for durability and comfort\u003cbr\u003e- Regular fit with tear-away label; adult sizes, meets flammability requirements\u003cbr\u003e\u003cbr\u003eCare instructions\u003cbr\u003e- Machine wash: cold (max 30C or 90F)\u003cbr\u003e- Do not bleach\u003cbr\u003e- Tumble dry: low heat\u003cbr\u003e- Do not iron\u003cbr\u003e- Do not dryclean\u003cbr\u003e","brand":"Printify","offers":[{"title":"S \/ Black","offer_id":51536751034500,"sku":"20923031997481719394","price":59.99,"currency_code":"USD","in_stock":true},{"title":"M \/ Black","offer_id":51536751067268,"sku":"33776432954045863325","price":59.99,"currency_code":"USD","in_stock":true},{"title":"L \/ Black","offer_id":51536751100036,"sku":"18405404531301840322","price":59.99,"currency_code":"USD","in_stock":true},{"title":"XL \/ Black","offer_id":51536751132804,"sku":"24453177748386761946","price":59.99,"currency_code":"USD","in_stock":true},{"title":"2XL \/ Black","offer_id":51536751165572,"sku":"22915166731450795426","price":59.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0992\/0367\/8340\/files\/5123626708770895053_2048.jpg?v=1771141838","url":"https:\/\/noshift.org\/products\/no-shift-hoodie-own-the-direction-minimal-motivational-hooded-sweatshirt","provider":"NO SHIFT","version":"1.0","type":"link"}